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Hotel Renovation Financing in La Crosse, WI

· 2 min read

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In short

Lindenfield Business Funding explains hotel renovation financing for La Crosse, WI owners: how to size a refresh per room, how PIPs fit, when term loans or equipment financing suit, and what partners review. La Crosse County, WI had 37 hotel and motel employers in 2023. Partners make every decision; you choose whether to accept.

Think Per Room

Renovation quotes arrive as a total, but hotels earn per room per night. Break the project into a per-room cost, then into a monthly loan payment per room, then into the extra amount each sold night has to earn. The hotel loan calculator gives the monthly payment; the division can be done by hand.

This keeps the decision honest. A refresh that needs a small amount per sold night is easy to carry; one that needs a large amount depends on room rates rising after the work.

Soft Goods, Case Goods and Systems

  • Soft goods: carpet, drapes, bedding and upholstery, replaced most often
  • Case goods: furniture, headboards, desks and fixtures, replaced less often
  • Systems: HVAC units, water heaters, roofs and elevators, on long cycles

Hotel financing options differ by category. Case goods and systems can be financed as equipment, with the items as collateral; a full refresh including labor and design can fit a term loan.

PIPs and Branded Hotels

Franchised hotels may face a property improvement plan on a sale or at renewal, listing required upgrades and a deadline. A PIP is effectively a scope of work and a timeline in one document, which makes it a good basis for a funding request. Partners will want the PIP, contractor estimates and the franchise agreement.

What Partners Ask Hotel Owners

  • Several years of property financial statements
  • Occupancy and average daily rate from your own records
  • The renovation scope, bids and schedule
  • How many rooms will be out of service, and for how long
  • Existing debt on the property

We have no sourced occupancy or seasonal data for the area, so partners will rely on your property's history. See hotel and motel business loans.

Hotels in La Crosse County, WI

County Business Patterns counted 37 traveler accommodation employers in La Crosse County, WI in 2023, with 678 employees and $16.8 million in payroll; nine had fewer than five employees, and 14 had a ZIP 54601 address (ZBP 2023). Nonemployer Statistics counted 22 accommodation businesses without payroll in 2024. More on the La Crosse, WI page.

An Illustrative Calculation

Hypothetical figures, for arithmetic only. A 60-room hotel plans a $6,000-per-room refresh, $360,000 in total. If the monthly payment works out to about $7,600, that is roughly $127 per room per month. If each room sells 18 nights a month, each sold night needs to earn about $7 more to cover the payment. Rooms out of service during the work cost revenue too, so add that to the plan.

By Lindenfield Business Funding · Updated

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Questions Owners May Have

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Is hotel renovation financing a term loan or equipment financing?

It can be both: a term loan for the overall project and equipment financing for furniture and systems. Partners can structure it either way.

Can I renovate while staying open?

A hotel can renovate floor by floor. Partners will ask how many rooms are offline and for how long, since that affects revenue.

Does a PIP help a funding request?

It gives a clear scope and deadline, which helps a partner understand the project. Bring contractor estimates too.

Question not here? Call (608) 369-8681.

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